Direct Campaigns
On top of programmatic ad revenue, we handle direct relationships with agencies, trading desks and premium brands to close campaigns directly, both outside the exchanges and within a private marketplace.
Hands-off management
The majority of websites, no matter their size, have display advertising as their main pillar of revenue. Most publishers choose to go the ‘easy route’ to making money from their content and opt to enrol with Google Adsense or a similar display ad network.
However, we have an alternative option.
How about selling directly to advertisers, but without the hassle of managing the relationship, analytics and reports?
We’ve created a service that allows you to sell your inventory direct to advertisers, with us doing all of the leg-work. This means you reduce the commissions paid to ad networks, increase your upside and get more control over your ads in exchange for a sliver of the commission that you’d usually pay.
Adnimation can help.
You spend your time expertly crafting content that your readers adore, but you’re overwhelmed by the hundreds of ad networks, monetization tools and analytics tools on the market. We get it.
That’s where we come in.
We’ve created a full direct campaign service that manages the ad delivery systems of premium websites and maximises their revenues.
