As a publisher, it’s essential to choose the right monetization company.
While Monumetric offers a monetization solution for publishers, it may not be the perfect fit for everyone.
That’s why we’ve put together a list of the top 10 Monumetric alternatives for publishers like you who are looking to explore other options.
10 Best Monumetric Alternatives
- Adnimation
- Nitropay
- Yieldbird
- Yieldlove
- Ezoic
- Mediavine
- Snigel
- Adsterra
- Clickio
- PubGalaxy
1. Adnimation
Founded in 2013, Adnimation is a Google Certified Publishing Partner (GCPP) that works with hundreds of publishers in the United States and across the globe.
Adnimation’s primary objective is to enhance revenue while ensuring a positive user experience. To achieve this goal, it employs a unique approach that involves using advanced technology combined with a professional human touch to customize the ad layout for each website.
Adnimation utilizes a proprietary hybrid header bidding technology, which has been shown to outperform standard header bidding by an average of 18%.
The company is also uniquely transparent and shows publishers their gross revenue, as opposed to the industry norm of only showing publishers their net revenue.
Eligibility Criteria & Requirements for Publishers
- Minimum 150,000 monthly pageviews
- Majority organic and tier 1 traffic
- Original and safe content
- No minimum number of ads required
Payments & Contract Terms
- No lock-in contract
- Net 35 payments
Advantages
- Google Certified Publishing Partner
- 100% transparency
- Proprietary technology
- Access to the industry’s premium demand partners
- Easy implementation and onboarding process
- Great customer support
Disadvantages
- Websites with low traffic aren’t eligible
- Dashboard doesn’t offer SEO add-ons
2. Nitropay
NitroPay is unique in this list as it is a self-service monetization platform. In other words, Nitropay supplies publishers with all the necessary tools, but publishers need to implement and management the ads themselves.
If you have experience with ad tech and want to take full control over your ad implementation and management, NitroPay might be your best bet.
However, for publishers less familiar with the world of ad tech, this option could be challenging.
Eligibility Criteria & Requirements for Publishers
- Minimum 100,000 monthly pageviews
- Smaller websites are subject to manual approval
- No ad minimum per page
Payments & Contract Terms
- No publicly available contract terms
- Net 75 payments. Earlier payments are available for an additional fee of 5%
Advantages
- Self-implementation
- Comprehensive reporting
- Quality customer support
Disadvantages
- Potential technical difficulties
- No hands-on management
- No ongoing monitoring or optimization
- Long payout dates
3. Yieldbird
Yieldbird is a Poland-based monetization company that offers a full monetization package for publishers.
The company offers a machine-learning solution for unified pricing rules management, which aims to maximize revenue. In addition, Yieldbird offers an Advisory Package that assesses publishers’ current ad setup and provides recommendations for improvement.
Eligibility Criteria & Requirements for Publishers
- No publicly available requirement for monthly pageviews
- Requires ad exclusivity
Payments & Contract Terms
- Net 30 for Google AdX; Net 65 for other SSPs
Advantages
- Experience in the Eastern European market
- Advisory package tool
Disadvantages
- Limited reviews/coverage outside of the website
- Longer payouts for non-Google SSPs
4. Yieldlove
Founded in 2013, the German-based company offers a full suite of ad solutions for publishers, including ad integration, header bidding, and demand partner management.
Yieldlove is also getting a head start on the post-cookie world by integrating several User ID modules.
With its personalized dashboard, publishers can receive actionable insights to best maximize ad revenue.
Eligibility Criteria & Requirements for Publishers
- No publicly available requirement for monthly pageviews
- Requires ad exclusivity
Payments & Contract Terms
- No lock-in contract
- “40 days,” according to the website. It is unclear if this is net 40 or just 40 days.
Advantages
- Experience in the European market
- Employees speak multiple languages
Disadvantages
- Limited reviews/testimonials
- Limited information about the company from third-party sources
5. Ezoic
Founded in 2010, Ezoic is one of the industry’s veteran monetization companies.
Ezoic places a large focus on AI and machine learning as means to intelligently place ads.
The company also offers different levels of service, including service to very small publishers.
Eligibility Criteria & Requirements for Publishers
- No minimum requirement
Payments & Contract Terms
- Often have lock-in contracts
- Net 45 payments
Advantages
- No traffic minimum requirement
- Additional features including SEO tools
Disadvantages
- Complaints of slow site performance as a result of the ads
- Requires root access of your site
6. Mediavine
Mediavine is one of the most popular monetization companies for lifestyle blogs.
Publishers with Mediavine have the ability to choose different level of ads they want displayed, which enables them to easily A/B test the effectiveness of the ads.
Mediavine also gives tips for improving blogs, earning it a loyal audience of lifestyle bloggers.
Eligibility Criteria Requirements for Publishers
- Minimum of 50,000 monthly site sessions
Payments & Contract Terms
- 90-day lock-in contract. After that, the contract extends automatically every 30 days.
- Net 65 payments
Advantages
- Easy-to-use dashboard
- Access to premium demand partners
Disadvantages
- Lengthy approval process
- Strict ad placement policy
7. Snigel
Snigel was founded in 2012 to be a one-stop monetization solution for publishers.
Based in Ireland, the company offers publishers a full suite of monetization tools, including native video, interactive ad formats and more.
Snigel also works with all of the industry’s leading SSPs, ensuring that you have maximum competition over your ads.
Eligibility Criteria & Requirements for Publishers
- Websites generating approximately $50 a day with a possibility for lower-earning websites.
Payments & Contract Terms
- Contract terms are not publicly available
- Net 30 payments
Advantages
- Relatively low minimum requirement
- Full ad management
Disadvantages
- Not a Google-Certified Publishing Partner (GCPP)
- Less known compared to other monetization companies
8. Adsterra
Adsterra is a monetization company headquartered in Cyprus that provides a range of solutions for both advertisers and publishers.
One of the unique features of Adsterra is their use of the “popunder” ad format, which opens in a new window or tab and can be hidden behind the primary window.
Adsterra also offers a social bar that can be displayed on-screen, adding another layer of interactivity for users.
Eligibility Criteria & Requirements for Publishers
- Minimum 5,000 monthly users (popunder ads)
- Minimum 50,000 monthly users (banner ads)
Payments & Contract Terms
- Net 15 payments
- Requires a notice of five days before termination
Advantages
- Different pricing models
- Range of ad units
Disadvantages
- Places a large focus on providing service to advertisers, which can result in a conflict of interest
- Lack of clarity regarding header bidding solutions
9. Clickio
Clickio was founded in 2015 to help publishers generate the highest possible revenue from their websites.
Focusing on monetization, improved site performance, advanced analytics, and compliance tools, Clikcio provides an all-inclusive monetization platform.
Its adaptive layout and dynamic demand stack are only a couple of features that Clickio offers its publishers.
Eligibility Criteria & Requirements for Publishers
- Minimum earnings of $500 per month
Payments & Contract Terms
- No lock-in contract
- Net 60 payments
Advantages
- Different pricing models
- Range of ad units
Disadvantages
- Limited ad control
- Limited customization
10. PubGalaxy
PubGalaxy, a Bulgarian-based monetization company, was founded in 2013 and was acquired by Azerion, a venture capital firm based in the Netherlands and Turkey, in 2021.
PubGalaxy provides publishers with a diverse range of services, such as header bidding and personalized dashboards designed to meet their specific needs.
Eligibility Criteria & Requirements for Publishers
- No minimum requirement
Payments & Contract Terms
- Contract terms are not publicly available
- Offers a net 35-day and net 65-day schedule
Advantages
- Good for small publishers with no minimum requirement
- Full ad management
- Detailed dashboard
Disadvantages
- Limited online reviews
- Lack of publisher testimonials
