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How Taboola and Adnimation Deliver 32% More Ad Revenue for Publishers

Case Studies, Header Bidding, Press

How Taboola and Adnimation Deliver 32% More Ad Revenue for Publishers

Publishers using Taboola and Adnimation together see an average 32% increase in total ad revenue.

Adnimation Names Assaf Kalderon General Manager as Ad Tech Company Expands to China

Press

Assaf Kalderon, General Manager, Adnimation

Ad tech company delivering more than 10 billion monthly ad impressions grows its US, Israel and China teams and rolls out AI-driven yield technology

Your CMP Is Leaking Revenue: Stop Consent Signal Loss Now

Header Bidding, Monetization, Publishers

TCF and consent signal misconfigurations are silently cutting off high-value bids and depressing CPMs across major SSPs. Tightening CMP pass-through and signal hygiene is now a direct lever on premium demand and yield.

CMP Friction Is Silently Compressing Your CPMs

Header Bidding, Monetization, Publishers

Consent quality is now a revenue lever, not a legal checkbox. Publishers that reduce CMP friction can recover addressability, improve fill, and lift CPMs without adding more traffic.

Your CMP Is Firing Too Late. Here Is What It Costs You.

Header Bidding, Monetization, Publishers

Publishers are still losing CPMs and fill when consent flows suppress targeted demand. The highest-impact fix is a narrow, technical CMP optimization audit that restores addressability without slowing the page.

Your CMP Is Compliant But Quietly Killing EEA CPMs

Header Bidding, Monetization, Publishers

Many publishers are “GDPR compliant” but silently losing EEA bids because their CMP is misfiring consent strings. Fixing consent signal quality unlocks higher CPMs, stronger bid density, and safer revenue growth from European traffic.

The EU Revenue Drain Hiding Inside Your Consent Clock

Header Bidding, Monetization, Publishers

Misaligned CMP and header bidding timing is quietly stripping EU auctions of eligible bids. Fixing this sync issue can unlock double-digit CPM and fill gains without adding a single new demand partner.

Your CMP Is Cutting EU Revenue on Every Impression

Header Bidding, Monetization, Publishers

CMP latency is silently lowering EU yield. Publishers that fail to capture consent cleanly lose targeted demand, depress CPMs, and weaken fill on traffic that could still monetize well.

Consent Signal Failures Are Quietly Killing Your CPMs

Header Bidding, Monetization, Publishers

Broken or low-quality consent strings now quietly suppress bids in Chrome and the EEA, even when traffic and viewability look stable. Fixing CMP and consent-signal integrity is a fast, technical way for publishers to recover lost CPMs and fill.

Prebid Multislot Setup: The Silent Killer of Your Best Impressions

Header Bidding, Monetization, Publishers

Misconfigured Prebid multislot setups quietly slash CPMs on your best placements. Fixing wrapper logic and ad server mappings can unlock instant yield gains without adding a single new demand partner.

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As an experienced company with seasoned monetization experts, we blend advanced technology with human professionalism.

How does that manifest in reality? It means that our experts review the data on a daily basis, speak with advertisers and exchanges, and make improvements for publishers like you.

With us, you can soon be selling the same ad space for higher prices.