What on Earth Is Ad Refresh? A Complete Publisher’s Guide
Ad refresh is a monetization tool that has been gaining popularity in recent years. In this article, we will explain everything you need to know…
Ad Technology
Lazy Loading Ads – What Publishers Need to Know
As a publisher, you know how valuable a good user experience is. You also know how important it is to get the most out of…
Ad Networks vs Ad Exchanges | What Publishers Need to Know
Ad tech is complex. And when something is complex, terms often get confused or misunderstood. A perfect example of this is the confusion between ad…
What is Header Bidding?
Header bidding is an absolute must for publishers. Since it burst onto the scene in 2015, it has become the most popular and valuable programmatic…
What is Ads.txt and How to Implement It in 2023?
When there’s money to be made, there are fraudsters looking to take advantage. That is why the Interactive Advertising Bureau (IAB) Tech Lab created ads.txt…
5 Ways Publishers Can Prevent Ad Blockers
For publishers, ad blockers are incredibly frustrating. On the one hand, users want to enjoy the free content that you provide. On the other hand,…
The Ultimate Guide to Ad Monetization Terminology for Publishers in 2023
The world of ad tech and website monetization is vast and complex, even for the most experienced publisher. This guide of ad monetization terminology will…
RPM vs CPM: What Publishers Need to Know
If you’re a publisher, you’ve likely heard the terms RPM and CPM used as metrics to measure ad revenue. In fact, they are often used…
Hybrid Header Bidding: The Future of Monetization
Over the past several years, header bidding has become one of the most popular programmatic advertising techniques used by publishers to generate ad revenue. When…
How Adaptive Banner Ads Can Help Boost Your App’s Ad Revenue
If you’re a mobile app publisher, monetizing your app and generating ad revenue is likely a critical element of your business model. Sounds simple enough.…
Join the Hundreds of Publishers Who Trust Adnimation
As an experienced company with seasoned monetization experts, we blend advanced technology with human professionalism.
How does that manifest in reality? It means that our experts review the data on a daily basis, speak with advertisers and exchanges, and make improvements for publishers like you.
With us, you can soon be selling the same ad space for higher prices.