Fast and easy access to any website’s ads.txt file with a new and unique extension for Google Chrome. View and install here: Ads.txt Analyzer. Publishers Acknowledge: The Importance of the Ads.txt File The Ads.txt initiative, backed by Google and the IAB through The Coalition for Better Ads, aims to reduce ad fraud. Publishers are encouraged to
Just before a publisher chooses a monetization service partner, here are some important actionable tips to protect the business from fake services. A third post in a series of posts about choosing the right partner. Case Study: Poor Service from an Outsourced Account Manager About 4 years ago I was working closely with a sports
Monetization Platform. It sounds like a great promise for publishers. A single technology that solves all ad sales challenges and increases ad revenue. But is it only a myth or an actual reality? A second post in a series about choosing the right partner for Ad Sales Outsource. The Perfect Gift for a Publisher: A Monetization
Earn more from my website. Sounds like an obvious New Year resolution. But the truth is that I had it before on my list and never managed to make it happen. Somehow, there’s never enough time to improve the ad revenue. Or is there another way? Earn More – Sharpen the Saw Stephen R. Covey
Choosing an ad sales outsource service provider is a crucial decision for content publishers. With so many disappointing attempts, this series of posts outlines pitfalls to avoid. With two case studies, see how big names can actually mean lower ad revenue. Ad Sales Outsource – Choosing the Right Partner When searching for an ad sales
The Ads.txt initiative, backed by Google and the IAB, aims to reduce ad fraud. Publishers are encouraged to add this file to their websites, declaring who is authorized to sell programmatic ads for them. The absence of the ads.txt file or mistakes in its implementation will lead to significant ad revenue loss starting October 2017.
Publishers can get a free report of their website ad revenue analysis with detailed data, actionable tips and professional tools to improve ad sales and increase ad revenue. Website Ad Revenue Analysis Being a content publishers is hard work. The team has to create original content, develop an engaged audience and maintain a website amidst rapidly changing
Chrome Ad Filtering AKA Google Ad Blocker Chrome Ad Filtering is the official name of the expected new feature of the most popular browser, also known as the Google Ad Blocker. In the very near future, a new version of Google Chrome is going to filter or block certain types of online ads as a
Dashboard Demo This video presents a 1-minute demonstration of the Adnimation Publisher Dashboard where publishers have 100% transparency into sources and results. All publishers report a significant increase in programmatic ad revenue and RPM.
Higher CPM – How can I get it for my website ads? Collecting higher CPM payments for website ads must be the most common question I hear from publishers. How can I earn more from ads on my website? First, let me say that this question is a little misleading. You should actually focus on