Monetization

10 Best Publift Alternatives for Publishers in 2024

Monetization, Publishers
Publift has many great qualities, but it might not be suitable for every publisher. That’s why we created this list of the best Publift alternatives…

SSPs vs DSPs | What On Earth Is the Difference?

Ad Technology, Monetization
Ad tech terminology is confusing. Add in the seemingly endless number of ad tech acronyms, and it gets even more confusing. In this article, we…

What IAB’s New Video Ad Classification Means for Publishers

Monetization
IAB New Video Ad Classification
The Interactive Advertising Bureau (IAB) Tech Lab has introduced a revised set of specifications for video ads, changing the definition of instream and outstream ads…

Native vs Display Ads | What’s Better for Publishers?

Monetization
Native ads and display ads are two of the most popular ad formats. But what’s the difference between them and which ones are better for…

What’s a Good Ad Fill Rate? Fill Rates Explained

Monetization
What’s a Good Ad Fill Rate
We know how frustrating it is to click on an article only to have to scroll to the bottom to find the answer to your…

Top 10 Best Monumetric Alternatives for Publishers in 2024

Monetization, Publishers
Best Monumetric Alternatives for Publishers
As a publisher, it’s essential to choose the right monetization company. While Monumetric offers a monetization solution for publishers, it may not be the perfect…

Instream vs Outstream Video Ads – A Publisher’s Guide

Monetization
Instream vs Outstream Video Ads
As video advertising continues to grow in popularity, video ads have emerged as a powerful way to generate ad revenue. But, as with most things…

Ad Placements and Sizes

Monetization
Ad placements and sizes
   

Top 10 Best AdThrive Alternatives for Publishers in 2024

Monetization, Publishers
Best Adthrive Alternatives for Publishers
As a publisher, choosing the right monetization partner is crucial for the success of your ad revenue. AdThrive is a popular option, but it may…

10 Best Sovrn Competitors for Publishers in 2024

Demand Partners, Monetization
10 Best Sovrn Competitors & Alternatives for Publishers
Sovrn is a leading supply-side platform (SSP) in the advertising industry. However, they aren’t the only option. As a Google Certified Publishing Partner (GCPP) and…

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