10 Best Publift Alternatives for Publishers in 2023
Publift has many great qualities, but it might not be suitable for every publisher. That’s why we created this list of the best Publift alternatives…
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How TheSchoolRun Increased its RPM by 221% with Adnimation
TheSchoolRun is an absolute must for primary-school parents who want to help their children with their education. The website offers a vast array of resources,…
Adnimation President Tomer Treves Talks CTV
Co-Founder and President of Adnimation, Tomer Treves, discusses the world of CTV monetization, access to Google’s CTV demand, and how CTV publishers can maximize their…
SSPs vs DSPs | What On Earth Is the Difference?
Ad tech terminology is confusing. Add in the seemingly endless number of ad tech acronyms, and it gets even more confusing. In this article, we…
What IAB’s New Video Ad Classification Means for Publishers
The Interactive Advertising Bureau (IAB) Tech Lab has introduced a revised set of specifications for video ads, changing the definition of instream and outstream ads…
Exclusive Interview with Adnimation CEO Maor Davidovich in The World Financial Review
Adnimation Co-Founder and CEO, Maor Davidovich, recently shared his insights on Adnimation and on the advertising industry as a whole in an exclusive interview with…
CPMs for Interstitial Ads: How Much Do Interstitial Ads Pay?
What are the CPMs for interstitial ads? This is by far the most common question we get from publishers who are interested in interstitial ads.…
Google AdX vs AdSense: Which One Will Make You More Money?
I want to earn more from ads on my website but I’m not sure which monetization tool yields higher ad revenue – AdX or AdSense?…
Native vs Display Ads | What’s Better for Publishers?
Native ads and display ads are two of the most popular ad formats. But what’s the difference between them and which ones are better for…
5 Best CTV SSPs for Publishers in 2023
With a plethora of CTV SSPs available in the market, choosing the right one can be a daunting task for CTV publishers. Choosing the right…
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