Posts by Adnimation Team

How to Implement a Head Code in WordPress

Monetization
How to Implement a Head Code in WordPress
After adding the ads.txt file to your site, the next step needed to serve ads is to add a slim piece of JavaScript code supplied…

What on Earth Is Ad Refresh? A Complete Publisher’s Guide

Ad Technology
Ad refresh
Ad refresh is a monetization tool that has been gaining popularity in recent years. In this article, we will explain everything you need to know…

Best Google AdX Partners for Publishers in 2024

AdX (Ad Exchange)
Best Google AdX Partners for Publishers
Congratulations! You’ve made it to this article, which means you did the research and already know that you can be earning significantly more ad revenue…

Lazy Loading Ads – What Publishers Need to Know

Ad Technology
Lazy Loading Ads What Publishers Need to Know
As a publisher, you know how valuable a good user experience is. You also know how important it is to get the most out of…

Adnimation Featured as Outbrain Success Story

Case Studies
Adnimation Featured as Outbrain Success Story
Outbrain, one of the world’s leading recommendation platforms, published a success story about Adnimation. We have been a proud partner of Outbrain for years, enabling…

Interstitial Ads vs Banner Ads: Which Will Earn You More?

Monetization
Interstitial Ads vs Banner Ads - Which One Will Make You More Money
Banner blindness, the phenomenon of users ignoring ads on websites and apps, poses a big challenge for publishers. After all, if users don’t click on…

Ad Networks vs Ad Exchanges | What Publishers Need to Know

Ad Technology
Ad Networks vs Ad Exchanges
Ad tech is complex. And when something is complex, terms often get confused or misunderstood. A perfect example of this is the confusion between ad…

OTT Ads: Why Advertisers Are Willing to Pay Such High CPMs

OTT & CTV
OTT Ads Why Advertisers Are Willing to Pay Such High CPMs
The popularity of OTT content, CTVs, and smart TVs is surging, and advertisers are taking notice. CPMs for OTT ads are remarkably high, often surpassing…

8 Tips to Improve Ad Viewability | A Guide for Publishers

Monetization
How to improve ad viewability
Ad viewability is one of the most crucial aspects affecting your ad revenue. After all, if users can’t see the ads on your site, advertisers…

Google MCM Program: Everything You Need to Know

Ad Manager
Google MCM Program
Google’s Multiple Customer Management (MCM) program is a powerful tool that enables publishers to access Google AdX via a third-party partner. If you’re a small,…

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