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The Ultimate Guide to Ad Monetization Terminology for Publishers in 2024

Ad Technology
Ad Monetization Terminology - The Ultimate Guide
The world of ad tech and website monetization is vast and complex, even for the most experienced publisher. This guide of ad monetization terminology will…

Adnimation’s CTV Monetization Solution Featured in Forbes

OTT & CTV, Press
Adnimation’s CTV OTT Monetization Solution Featured in Forbes
Adnimation’s technological developments in the world of CTV and OTT monetization were the subject of an article featured on Forbes.com. Written by veteran tech journalist…

A Cookieless World: How Publishers Can Adapt to This Inevitable Reality

Cookies, Publishers
A Cookieless World - How Publishers Can Adapt to This Inevitable Reality
The world of online publishing is rapidly changing, and one of the biggest shifts on the horizon is the move towards a world without third-party…

Interstitial Ads: Pros and Cons for Publishers

Monetization
Interstitial Ads - Pros and Cons for Publishers
If you’re a publisher, you’re always looking for new ways to generate more revenue from your website or mobile app. After all, generating revenue is…

Google’s New Side Rail Ads – A Publisher’s Guide

Adsense
Publisher's guide to Google side rail ads
Google recently announced the launch of ‘side rail ads,’ a new ad format for AdSense that sticks to the sides of pages as users scroll.…

RPM vs CPM: What Publishers Need to Know

Ad Technology
RPM vs CPM - What Publishers Need to Know
If you’re a publisher, you’ve likely heard the terms RPM and CPM used as metrics to measure ad revenue. In fact, they are often used…

5 Ways to Avoid Banner Blindness | A Publisher’s Guide

Monetization, Publishers
Publishers avoid banner blindness
Banner blindness, also known as ad blindness, is one of the biggest challenges facing publishers and advertisers alike. For advertisers, banner blindness means that potential…

The #1 Monetization Mistake That Loses Publishers Ad Revenue

Demand Partners, Header Bidding, Monetization, Publishers
#1 mistake that loses publishers ad revenue
Since 2013, we at Adnimation have been helping hundreds of publishers increase their ad revenue. And while publishers come in many different shapes and sizes, there are…

CTV Publishers – Why Choosing the Right Ad Monetization Solution is Critical

OTT & CTV
ctv publishers choosing best ad monetization solution
It’s no secret that the way we consume media has changed dramatically in recent years. With the advent of Connected TV (CTV), Smart TV, and…

How Adnimation Increased Y.M. Cinema’s Ad Revenue by 121%

Case Studies
Adnimation case study Y.M Cinema ad revenue increased 121%
Y.M. Cinema is a fantastic online magazine that focuses on news and insights related to cinematography and post-production. The website serves as a great resource…

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